Introduction
Social media has become the frontline of business growth—and the biggest time sink for entrepreneurs and marketing teams alike. What was once a simple way to connect with customers has evolved into a complex ecosystem of platforms, algorithms, content formats, engagement strategies, and paid advertising that demands constant attention.
Here’s the sobering reality: According to Sprout Social’s 2025 Social Media Management Report, businesses need to post an average of 47 pieces of content per week across platforms to maintain competitive visibility. That’s nearly 7 posts per day, every single day—each requiring ideation, creation, scheduling, and engagement management.
The time investment is staggering. The 2025 Social Media Examiner Industry Report found that marketers spend an average of 21 hours per week on social media management. For small business owners wearing multiple hats, that’s half their work week consumed by a single marketing channel.
But here’s what’s changing: Social media virtual assistants have emerged as the solution for businesses that want professional social presence without hiring full-time social media managers. The social media VA market has grown to $2.1 billion in 2025, with HubSpot reporting that businesses using social media VAs see an average 156% increase in engagement and 89% improvement in posting consistency.
Modern social media VAs go far beyond simple scheduling. They handle content creation, graphic design, video editing, community management, influencer outreach, analytics reporting, and even paid advertising management—all at a fraction of in-house costs.
This comprehensive guide covers the best social media virtual assistant services in the US for 2026. Whether you’re a solopreneur needing basic posting support, a brand requiring full-service social management, or an agency looking for white-label solutions, you’ll find the right fit here.
Why Your Business Needs a Social Media Virtual Assistant
The Social Media Time Crisis
According to the 2025 CoSchedule Marketing Management Survey:
| Social Media Task | Hours/Week | Complexity |
| Content ideation and planning | 4 hours | High |
| Content creation (graphics, copy) | 6 hours | High |
| Video creation and editing | 5 hours | Very High |
| Scheduling and publishing | 2 hours | Low |
| Community management/engagement | 5 hours | Medium |
| Analytics and reporting | 2 hours | Medium |
| Trend research | 2 hours | Medium |
| Paid ad management | 3 hours | High |
| Total | 29 hours |
That’s 72% of a full-time job—just for social media.
The Platform Overwhelm
Businesses are expected to maintain presence on:
| Platform | Primary Audience | Content Required | Posting Frequency |
| B2C, lifestyle, visual | Reels, Stories, Posts, Carousels | 7-14x/week | |
| TikTok | Gen Z, millennials | Short-form video | 14-21x/week |
| B2B, professionals | Text posts, articles, videos | 3-5x/week | |
| Broad demographic | Mixed content | 5-7x/week | |
| X (Twitter) | News, thought leadership | Text, threads, images | 14-28x/week |
| DIY, lifestyle, e-commerce | Pins, idea pins | 10-25x/week | |
| YouTube | Long-form content | Videos, Shorts | 1-4x/week |
| Threads | Text-based social | Conversational | 7-14x/week |
The True Cost of DIY Social Media
Consider a business owner with:
- $200/hour effective value
- 15 hours/week on social media
- 50 working weeks per year
| Calculation | Amount |
| Annual time spent | 750 hours |
| Opportunity cost | $150,000/year |
| Social media VA cost | $12,000-$36,000/year |
| Net savings | $114,000-$138,000 |
The Business Impact of Professional Social Media Management
The 2025 Hootsuite Social ROI Report found:
| Metric | DIY Management | Professional VA | Improvement |
| Posting consistency | 47% | 94% | +100% |
| Engagement rate | 1.2% | 3.8% | +217% |
| Follower growth | 8%/year | 34%/year | +325% |
| Brand mentions | Baseline | +156% | +156% |
| Lead generation | Baseline | +89% | +89% |
| Response time | 18 hours | 2 hours | -89% |
What Social Media Virtual Assistants Can Handle
Content Creation
✅ Written Content
- Caption writing
- Post copywriting
- Hashtag research
- Content calendars
- Blog post repurposing
- Thread creation
✅ Visual Content
- Graphic design (Canva, Adobe)
- Image editing
- Carousel creation
- Infographics
- Quote graphics
- Branded templates
✅ Video Content
- Short-form video editing (Reels, TikTok, Shorts)
- Video repurposing
- Caption/subtitle addition
- Thumbnail creation
- Basic motion graphics
- Video scripting
Publishing & Scheduling
✅ Content Management
- Content calendar management
- Post scheduling across platforms
- Optimal timing analysis
- Cross-platform publishing
- Content recycling
- RSS feed management
✅ Platform Management
- Profile optimization
- Bio updates
- Link management (Linktree, etc.)
- Highlight organization
- Story scheduling
- Pinterest board management
Engagement & Community
✅ Community Management
- Comment responses
- DM management
- Mention monitoring
- Review responses
- Community building
- User-generated content curation
✅ Relationship Building
- Influencer outreach
- Brand collaboration coordination
- Partnership management
- Ambassador programs
- Engagement pods coordination
Analytics & Strategy
✅ Reporting
- Performance analytics
- Monthly reports
- Competitor analysis
- Trend identification
- Growth tracking
- ROI measurement
✅ Research
- Trending content research
- Hashtag analysis
- Audience insights
- Industry monitoring
- Content inspiration
- Algorithm updates
Advertising Support
✅ Paid Social
- Ad creative creation
- Campaign setup
- Audience targeting
- Budget monitoring
- Performance tracking
- A/B testing support
Types of Social Media VA Services
1. Full-Service Social Media Management
Complete done-for-you social media handling
- Best for: Businesses wanting hands-off management
- Typical cost: $1,500-$5,000/month
- Examples: 99 Dollar Social, Lyfe Marketing, SocialBee
2. Dedicated Social Media VAs
Individual VA focused on your social media
- Best for: Businesses wanting direct relationship and control
- Typical cost: $800-$2,500/month
- Examples: Belay, Time Etc, specialized VA services
3. Content Creation Services
Focus on producing social content
- Best for: Businesses with strategy but needing execution
- Typical cost: $500-$2,000/month
- Examples: Penji, Design Pickle, ContentFly
4. Community Management Services
Focus on engagement and audience interaction
- Best for: Brands with active communities
- Typical cost: $1,000-$3,000/month
- Examples: ICUC, ModSquad, specialized agencies
5. Social Media VA Agencies
Teams providing comprehensive social support
- Best for: Larger businesses, multi-brand needs
- Typical cost: $2,500-$10,000/month
- Examples: Sculpt, Ignite Social Media, LYFE Marketing
What to Look for in a Social Media VA Service
Essential Criteria:
| Factor | Why It Matters |
| Platform Expertise | Each platform has unique requirements |
| Content Creation Skills | Design, writing, video editing abilities |
| Brand Voice Understanding | Consistency with your messaging |
| Engagement Quality | Authentic community management |
| Analytics Capability | Data-driven optimization |
| Tool Proficiency | Efficient workflow management |
| Industry Experience | Understanding your market |
| Communication | Responsive, proactive updates |
Platform Proficiency:
Must-Have Knowledge:
- Instagram (including Reels, Stories, algorithm)
- TikTok (trends, sounds, editing)
- LinkedIn (professional content, algorithm)
- Facebook (Pages, Groups, Meta Business Suite)
- X/Twitter (engagement, threads)
- Pinterest (SEO, pin optimization)
- YouTube (Shorts, optimization)
Tool Expertise:
Scheduling & Management:
- Buffer
- Hootsuite
- Later
- Sprout Social
- SocialBee
- Planoly
- Metricool
- Publer
- Vista Social
Design & Creation:
- Canva Pro
- Adobe Creative Suite
- CapCut
- InShot
- Figma
- Photoshop
- Premiere Pro
- DaVinci Resolve
Analytics:
- Native platform analytics
- Sprout Social
- Iconosquare
- Socialbakers
- Brandwatch
- Google Analytics
AI Tools:
- ChatGPT/Claude (copywriting)
- Midjourney/DALL-E (images)
- Descript (video)
- Opus Clip (video repurposing)
- Pictory
- Copy.ai
The 15 Best Social Media Virtual Assistant Services in 2026
1. 99 Dollar Social
🏆 Best Budget Full-Service Option
Headquarters: Nashville, Tennessee
Overview: 99 Dollar Social has built a reputation as the most affordable full-service social media management available. At just $99/month per platform, they provide daily posting, content creation, and basic management that’s accessible to any business.
Their model focuses on volume and consistency rather than custom strategy, making them ideal for businesses needing regular social presence without premium pricing.
Platforms Supported:
- X (Twitter)
- Google Business Profile
Key Services:
| Service | What’s Included |
| Content Creation | Daily original posts with images |
| Scheduling | Automated posting at optimal times |
| Hashtags | Relevant hashtag research and inclusion |
| Content Calendar | 30-day rolling content plan |
| Revisions | Unlimited revision requests |
| Support | Email support |
What’s NOT Included:
- Community management (comments/DMs)
- Video content
- Stories/Reels
- Paid advertising
- Analytics reporting
- Strategy calls
Pricing (2026 Updated):
| Plan | Price/Month | Platforms |
| Single Platform | $99 | 1 platform |
| Two Platforms | $198 | 2 platforms |
| Three Platforms | $297 | 3 platforms |
| Four+ Platforms | $99/each | 4+ platforms |
Add-ons available: Stories ($49/mo), Premium content ($149/mo)
Pros:
- ✅ Incredibly affordable
- ✅ Consistent daily posting
- ✅ No contracts
- ✅ Original content created
- ✅ Unlimited revisions
- ✅ Easy setup process
- ✅ Scales with platforms
Cons:
- ❌ No engagement/community management
- ❌ Generic content approach
- ❌ Limited customization
- ❌ No video content
- ❌ No analytics
- ❌ Basic support only
Client Testimonial:
“99 Dollar Social keeps my social media alive. I don’t have time to post daily, and for $99/month, my Facebook stays active with relevant content. It’s not custom strategy, but it’s consistent presence—exactly what I needed.” – Maria T., Local Restaurant Owner, Austin TX
Why Choose 99 Dollar Social: If you need affordable, consistent posting without premium features, 99 Dollar Social delivers unbeatable value.
Website: 99dollarsocial.com
2. SocialBee
🏆 Best Platform + VA Combination
Headquarters: Bucharest, Romania (Serves US)
Overview: SocialBee offers a unique combination of powerful scheduling software plus concierge services where their team creates and manages content for you. It’s the best of both worlds—great technology with human support.
Platforms Supported:
- Facebook (Pages, Groups, Profiles)
- Instagram (Posts, Reels, Stories)
- X (Twitter)
- LinkedIn (Profiles, Pages)
- TikTok
- Google Business Profile
- YouTube
- Bluesky
Key Services:
| Service Level | What’s Included |
| Software Only | Full scheduling platform access |
| Concierge | Content creation + scheduling |
| Full Service | Strategy + creation + management |
Concierge Services:
- Content creation (posts + graphics)
- Content calendar management
- Hashtag research
- Scheduling and publishing
- Monthly content planning
- Performance overview
Software Features:
- Category-based scheduling
- Content recycling
- AI caption generator
- Canva integration
- RSS feed importing
- URL shortening
- Team collaboration
- Analytics dashboard
Pricing (2026 Updated):
| Plan | Price/Month | Details |
| Software Only | ||
| Bootstrap | $29/mo | 5 profiles, 1 user |
| Accelerate | $49/mo | 10 profiles, 1 user |
| Pro | $99/mo | 25 profiles, 3 users |
| Concierge Add-On | ||
| Basic Concierge | $299/mo | 10 posts/week |
| Growth Concierge | $499/mo | 20 posts/week |
| Premium Concierge | $799/mo | 30 posts/week + strategy |
Pros:
- ✅ Excellent scheduling software
- ✅ Concierge services available
- ✅ Category-based content organization
- ✅ Content recycling (evergreen)
- ✅ AI content assistant
- ✅ All major platforms
- ✅ Affordable software plans
Cons:
- ❌ Concierge is add-on cost
- ❌ No community management in concierge
- ❌ Learning curve for software
- ❌ Support time zone differences
Client Testimonial:
“SocialBee’s concierge team creates all my LinkedIn and Twitter content while I use their platform to schedule and track everything. It’s the perfect hybrid—professional content with my control over timing and strategy.” – David R., B2B Consultant, Chicago IL
Website: socialbee.com
3. LYFE Marketing
🏆 Best Full-Service Social Media Agency
Headquarters: Atlanta, Georgia
Overview: LYFE Marketing is a full-service social media marketing agency that provides comprehensive management including content creation, community management, and paid advertising. They’re ideal for businesses wanting complete done-for-you service.
Platforms Supported:
- X (Twitter)
- TikTok
Key Services:
| Service | Description |
| Content Creation | Custom graphics, copy, videos |
| Community Management | Comment responses, DM management |
| Paid Advertising | Facebook/Instagram Ads, TikTok Ads |
| Strategy | Monthly strategy calls |
| Reporting | Detailed monthly analytics |
| Influencer Marketing | Influencer partnerships |
Service Packages:
| Package | Platforms | Posts/Month | Price |
| Starter | 2 | 12 posts | $750/mo |
| Growth | 3 | 20 posts | $1,250/mo |
| Scale | 4 | 30 posts | $2,000/mo |
| Enterprise | 5+ | Custom | Custom |
Paid advertising management: Additional 15-20% of ad spend
What’s Included:
- Dedicated account manager
- Custom content calendar
- Professional graphic design
- Copywriting
- Community management
- Monthly strategy calls
- Detailed analytics reporting
- Competitor monitoring
Pros:
- ✅ True full-service agency
- ✅ Community management included
- ✅ Paid advertising expertise
- ✅ Dedicated account manager
- ✅ Strategy included
- ✅ Quality creative
- ✅ Proven results
Cons:
- ❌ Higher pricing
- ❌ Minimum commitments
- ❌ Agency feel (less personalized)
- ❌ Ad management extra
Client Testimonial:
“LYFE Marketing took our Instagram from 2,000 followers to 45,000 in 18 months. Their content is beautiful, engagement is real, and our leads from social have tripled. Worth every penny.” – Jennifer K., E-commerce Brand Owner, Miami FL
Website: lyfemarketing.com
4. Viraltize
🏆 Best for Short-Form Video Content
Headquarters: Los Angeles, California
Overview: Viraltize specializes in short-form video content creation for TikTok, Instagram Reels, and YouTube Shorts. In the video-first social landscape of 2026, they focus on what drives the most engagement.
Platforms Supported:
- TikTok
- Instagram Reels
- YouTube Shorts
- Facebook Reels
- Pinterest Idea Pins
Key Services:
| Service | Description |
| Video Strategy | Trend analysis, content planning |
| Script Writing | Hooks, scripts, captions |
| Video Editing | Professional editing, effects, music |
| Posting | Scheduling and publishing |
| Trend Monitoring | Real-time trend identification |
| Sound Selection | Trending audio selection |
Video Packages:
| Package | Videos/Month | Platforms | Price |
| Starter | 8 videos | 2 | $799/mo |
| Growth | 16 videos | 3 | $1,499/mo |
| Viral | 30 videos | 4 | $2,499/mo |
| Enterprise | Custom | All | Custom |
What’s Included:
- Video concept development
- Professional editing
- Trend-aware content
- Hashtag optimization
- Caption writing
- Cross-platform optimization
- Performance tracking
- Monthly strategy call
Pros:
- ✅ Video-first expertise
- ✅ TikTok specialists
- ✅ Trend-aware content
- ✅ Professional editing
- ✅ Reels/Shorts optimization
- ✅ Quick turnaround
- ✅ Current with algorithms
Cons:
- ❌ Video only (no static posts)
- ❌ Higher per-video cost
- ❌ Requires your footage or can use stock
- ❌ Limited community management
Client Testimonial:
“Viraltize created 20 Reels for us last month, and three went viral. Our follower count exploded, and we’ve had our best sales month ever. They understand the algorithm.” – Amanda L., DTC Brand Founder, New York NY
Website: viraltize.com
5. Belay Solutions (Social Media)
🏆 Best US-Based Dedicated Social Media VA
Headquarters: Atlanta, Georgia
Overview: Belay Solutions provides 100% US-based virtual assistants for social media management. You get a dedicated professional who learns your brand and manages your social presence as an extension of your team.
Platforms Supported:
- All major platforms
- Based on VA expertise and your needs
Key Services:
| Category | Services |
| Content | Content creation, graphic design, copywriting |
| Scheduling | Calendar management, post scheduling |
| Engagement | Comment management, DM responses |
| Analytics | Performance tracking, reporting |
| Strategy | Content planning, trend identification |
What Makes Belay Different:
- 100% US-based social media specialists
- Dedicated VA (same person)
- Works as extension of your team
- Direct communication
- Customized to your brand
- Trained in your voice
Pricing (2026 Updated):
| Plan | Hours/Month | Price |
| Part-Time | ~30 hours | Starting at $1,780/mo |
| Full-Time | ~60 hours | Starting at $2,900/mo |
Custom pricing based on needs and complexity
Pros:
- ✅ 100% US-based professionals
- ✅ Dedicated VA relationship
- ✅ Direct communication
- ✅ Brand immersion
- ✅ Highly vetted (3% acceptance)
- ✅ Flexible scope
- ✅ True team member feel
Cons:
- ❌ Premium pricing
- ❌ Individual capacity limits
- ❌ Less agency resources
- ❌ Minimum commitment
Client Testimonial:
“My Belay social media VA is incredible. She knows my brand voice perfectly, engages with our community authentically, and creates content that looks like I made it myself. The US-based difference shows in the quality.” – Robert M., Executive Coach, Dallas TX
Website: belaysolutions.com
6. Sculpt
🏆 Best for B2B Social Media
Headquarters: Iowa City, Iowa
Overview: Sculpt is a B2B-focused social media agency that understands the unique requirements of business-to-business marketing on social platforms. They specialize in LinkedIn, thought leadership, and lead generation.
Platforms Supported:
- LinkedIn (primary focus)
- X (Twitter)
- YouTube
Key Services:
| Service | B2B Focus |
| LinkedIn Management | Company pages, executive profiles, employee advocacy |
| Thought Leadership | Executive ghostwriting, article creation |
| Lead Generation | Social selling, LinkedIn outreach |
| Content Strategy | B2B content calendar, industry positioning |
| Employee Advocacy | Amplification programs |
| Paid LinkedIn | Sponsored content, InMail campaigns |
B2B Specialties:
- Executive profile optimization
- Ghostwritten thought leadership
- LinkedIn company page management
- B2B content creation
- Industry event coverage
- Podcast/webinar promotion
- Case study distribution
- Employee advocacy programs
Pricing (2026 Updated):
| Service | Price/Month |
| LinkedIn Management | Starting at $2,000/mo |
| Full B2B Social | Starting at $3,500/mo |
| Executive Ghostwriting | Starting at $1,500/mo |
| Employee Advocacy | Starting at $2,500/mo |
Pros:
- ✅ B2B expertise
- ✅ LinkedIn specialists
- ✅ Thought leadership focus
- ✅ Lead generation capability
- ✅ Executive ghostwriting
- ✅ Employee advocacy
- ✅ Understand B2B buyer journey
Cons:
- ❌ B2B focus only
- ❌ Premium pricing
- ❌ Less relevant for B2C
- ❌ Minimum engagements
Client Testimonial:
“Sculpt transformed our LinkedIn presence. Our CEO’s thought leadership posts now generate 50+ comments each, and we’ve sourced $2M in pipeline from LinkedIn in the past year.” – Sarah K., SaaS Marketing Director, San Francisco CA
Website: sculpt.com
7. Penji (Social Media Design)
🏆 Best for Unlimited Social Graphics
Headquarters: Manchester, New Hampshire
Overview: Penji provides unlimited graphic design on subscription, including social media graphics. For brands needing high-volume visual content, Penji offers predictable pricing with unlimited requests.
Design Services:
| Category | What’s Included |
| Social Graphics | Posts, Stories, covers, carousels |
| Ad Creative | Facebook, Instagram, LinkedIn ads |
| Video Thumbnails | YouTube, course thumbnails |
| Presentations | Social-ready slides |
| Infographics | Data visualization |
| Custom Illustrations | Brand-specific artwork |
How It Works:
- Submit design requests via platform
- Get first draft in 24-48 hours
- Request unlimited revisions
- Download and use
What’s NOT Included:
- Copywriting
- Scheduling
- Community management
- Strategy
- Video editing
Pricing (2026 Updated):
| Plan | Price/Month | Designers | Turnaround |
| Pro | $499/mo | 1 | 24-48 hours |
| Team | $699/mo | 2 | 24 hours |
| Agency | $999/mo | 2 + dedicated | Priority |
Annual plans save 15%
Pros:
- ✅ Unlimited design requests
- ✅ Predictable monthly cost
- ✅ Fast turnaround
- ✅ Professional quality
- ✅ All social platforms
- ✅ Revision until satisfied
- ✅ No per-project fees
Cons:
- ❌ Design only (no management)
- ❌ No copywriting included
- ❌ No scheduling
- ❌ Queue system for requests
Client Testimonial:
“Penji creates all our social graphics. We submit 30+ requests per month and get beautiful, on-brand designs without worrying about cost. Our Instagram feed has never looked better.” – Jessica T., Marketing Manager, Chicago IL
Website: penji.co
8. Flick
🏆 Best for Instagram-Focused Management
Headquarters: Brighton, UK (Serves US)
Overview: Flick combines AI-powered tools with managed services specifically optimized for Instagram. Their platform plus service approach helps brands dominate on Instagram with less effort.
Key Features:
| Feature | Description |
| AI Caption Writer | Generate captions with your brand voice |
| Hashtag Tools | Research, tracking, performance analysis |
| Scheduling | Post, Reels, Stories scheduling |
| Analytics | Deep Instagram insights |
| Content Planning | Visual content calendar |
| Managed Services | Team creates content for you |
Managed Services:
| Service Level | What’s Included | Price |
| Growth | Strategy + basic management | $499/mo |
| Scale | Full content + management | $999/mo |
| Enterprise | Custom solution | Custom |
Platform Pricing:
| Plan | Price/Month |
| Solo | $14/mo |
| Pro | $30/mo |
| Agency | $68/mo |
Pros:
- ✅ Instagram specialists
- ✅ Powerful hashtag tools
- ✅ AI caption generation
- ✅ Affordable platform
- ✅ Managed services available
- ✅ Deep analytics
Cons:
- ❌ Instagram-focused primarily
- ❌ UK-based team
- ❌ Less comprehensive than agencies
- ❌ Platform and service separate
Website: flick.social
9. Hibu
🏆 Best for Local Businesses
Headquarters: Cedar Rapids, Iowa
Overview: Hibu provides social media management specifically for local businesses, integrating with their broader local marketing solutions including websites, SEO, and digital advertising.
Platforms Supported:
- X (Twitter)
- Google Business Profile
Key Services:
| Service | Local Business Focus |
| Content Creation | Locally relevant posts |
| Review Management | Response to reviews |
| Community Engagement | Local audience interaction |
| Local Advertising | Geo-targeted social ads |
| Reputation Management | Brand monitoring |
Local Business Features:
- Location-specific content
- Review response management
- Local event promotion
- Community engagement
- Google Business integration
- Local competitor monitoring
Pricing (2026 Updated):
- Custom pricing based on needs
- Typically $300-$1,000/month for social
- Bundles with other Hibu services
Pros:
- ✅ Local business focus
- ✅ Review management
- ✅ Integrated marketing
- ✅ Google Business expertise
- ✅ Local advertising
- ✅ Bundled services
Cons:
- ❌ Best as bundle
- ❌ Less for national brands
- ❌ Contract requirements
- ❌ Variable quality by market
Website: hibu.com
10. Hootsuite Managed Services
🏆 Best Platform + Services Combo
Headquarters: Vancouver, BC (Serves US)
Overview: Hootsuite, the leading social media management platform, offers professional services for businesses wanting experts to manage their social media using Hootsuite’s powerful tools.
Service Offerings:
| Service | Description |
| Implementation | Platform setup and training |
| Content Services | Content creation and scheduling |
| Managed Social | Full social media management |
| Consulting | Strategy and optimization |
| Training | Team education |
Managed Services Include:
- Content strategy development
- Content creation and curation
- Community management
- Analytics and reporting
- Paid social management
- Influencer identification
- Crisis management
Platform Features:
- Multi-platform scheduling
- Team collaboration
- Social listening
- Analytics dashboard
- Ad management
- Content library
- Approval workflows
Pricing (2026 Updated):
| Platform Plans | Price/Month |
| Professional | $99/mo |
| Team | $249/mo |
| Enterprise | Custom |
| Managed Services | Price |
| Starter | Starting at $1,500/mo |
| Growth | Starting at $3,000/mo |
| Enterprise | Custom |
Pros:
- ✅ Industry-leading platform
- ✅ Professional services team
- ✅ Enterprise capabilities
- ✅ Social listening included
- ✅ Comprehensive analytics
- ✅ Team collaboration
Cons:
- ❌ Premium pricing
- ❌ Complex for small businesses
- ❌ Services separate from platform cost
- ❌ Enterprise focus
Website: hootsuite.com
11. Wing (Social Media VA)
🏆 Best Budget Dedicated Social VA
Headquarters: San Francisco, California
Overview: Wing Assistant offers affordable dedicated VAs who can be trained for social media management. Best for businesses that can provide direction and want dedicated support at low cost.
Key Services:
- Content scheduling
- Basic graphic creation
- Community management
- Research and curation
- Analytics tracking
- Administrative support
Pricing (2026 Updated):
| Plan | Hours | Price/Month |
| Part-Time | 4 hrs/day | $649 |
| Full-Time | 8 hrs/day | $999 |
| Full-Time Pro | 8 hrs/day | $1,399 |
Pros:
- ✅ Very affordable
- ✅ Dedicated VA
- ✅ Flexible tasks
- ✅ Full-time available
- ✅ No contracts
Cons:
- ❌ Less social media expertise
- ❌ Requires training
- ❌ Philippines-based
- ❌ Variable quality
Website: wingassistant.com
12. Sprout Social Managed Services
🏆 Best Enterprise Social Management
Headquarters: Chicago, Illinois
Overview: Sprout Social offers enterprise-grade managed social media services for larger organizations needing comprehensive social media management with sophisticated tools.
Service Capabilities:
- Multi-brand management
- Social listening and monitoring
- Crisis management
- Employee advocacy
- Influencer management
- Paid social optimization
- Executive reporting
Pricing:
- Custom enterprise pricing
- Typically $5,000-$20,000/month
- Platform license separate
Pros:
- ✅ Enterprise capabilities
- ✅ Sophisticated analytics
- ✅ Multi-brand support
- ✅ Social listening
- ✅ Professional team
Cons:
- ❌ Enterprise pricing
- ❌ Not for small businesses
- ❌ Complex implementation
- ❌ Long sales cycle
Website: sproutsocial.com
13. ContentFly
🏆 Best for Content-Focused Social
Headquarters: San Francisco, California
Overview: ContentFly provides written content creation including social media captions, threads, and post copy. Ideal for brands that need quality writing for their social channels.
Content Types:
- Social media captions
- LinkedIn posts
- Twitter/X threads
- Facebook posts
- Instagram captions
- Pinterest descriptions
- Blog post excerpts
Pricing (2026 Updated):
| Plan | Words/Month | Price |
| Starter | 8,000 | $299/mo |
| Growth | 16,000 | $499/mo |
| Scale | 32,000 | $799/mo |
Pros:
- ✅ Quality writing
- ✅ Consistent output
- ✅ Multiple content types
- ✅ Brand voice matching
- ✅ Revision included
Cons:
- ❌ Writing only
- ❌ No design
- ❌ No scheduling
- ❌ No management
Website: contentfly.com
14. ModSquad
🏆 Best for Community Management
Headquarters: Sacramento, California
Overview: ModSquad specializes in community management and moderation for brands with active social communities. They provide 24/7 engagement and moderation services.
Key Services:
| Service | Description |
| Community Management | Comment responses, engagement |
| Moderation | Content review, brand safety |
| Customer Support | Social customer service |
| Crisis Response | Real-time issue management |
| Reporting | Sentiment and engagement analytics |
Capabilities:
- 24/7/365 coverage
- Multi-language support
- Real-time response
- Brand voice training
- Escalation protocols
- Sentiment analysis
- Crisis management
Pricing (2026 Updated):
- Custom pricing based on volume
- Typically $2,500-$10,000/month
- Enterprise contracts available
Pros:
- ✅ Community specialists
- ✅ 24/7 coverage
- ✅ Enterprise scale
- ✅ Multi-language
- ✅ Brand safety
- ✅ Crisis management
Cons:
- ❌ Community only
- ❌ No content creation
- ❌ Enterprise pricing
- ❌ Contract required
Website: modsquad.com
15. Time Etc (Social Media)
🏆 Best US-Based Flexible VA
Headquarters: Chicago, Illinois
Overview: Time Etc provides experienced US-based virtual assistants for social media support. Their assistants average 12+ years of experience and can handle various social media tasks.
Key Services:
- Content scheduling
- Basic content creation
- Community engagement
- Research and curation
- Analytics tracking
- Administrative support
Pricing (2026 Updated):
| Plan | Hours/Month | Price | Per Hour |
| Starter | 10 hours | $380 | $38 |
| Lite | 20 hours | $700 | $35 |
| Standard | 40 hours | $1,240 | $31 |
| Pro | 60 hours | $1,740 | $29 |
Pros:
- ✅ 100% US-based
- ✅ Experienced professionals
- ✅ Flexible hours
- ✅ No contracts
- ✅ Dedicated VA
Cons:
- ❌ Not social media specialists
- ❌ May need training
- ❌ Business hours only
- ❌ Limited creative skills
Website: timeetc.com
Comparison: Best Social Media VA Services 2026
| Service | Best For | Starting Price | Full-Service | Video | Rating |
| 99 Dollar Social | Budget Posting | $99/mo | ❌ | ❌ | 4.3/5 |
| SocialBee | Platform + VA | $299/mo | ⚠️ | ❌ | 4.7/5 |
| LYFE Marketing | Full Agency | $750/mo | ✅ | ✅ | 4.7/5 |
| Viraltize | Video Content | $799/mo | ❌ | ✅ | 4.8/5 |
| Belay | US-Based VA | $1,780/mo | ✅ | ⚠️ | 4.8/5 |
| Sculpt | B2B Social | $2,000/mo | ✅ | ⚠️ | 4.7/5 |
| Penji | Graphics | $499/mo | ❌ | ❌ | 4.6/5 |
| Flick | $499/mo | ⚠️ | ❌ | 4.5/5 | |
| Hibu | Local Business | $300/mo | ✅ | ❌ | 4.3/5 |
| Hootsuite | Platform + Services | $1,500/mo | ✅ | ⚠️ | 4.5/5 |
| Wing | Budget VA | $649/mo | ⚠️ | ❌ | 4.2/5 |
| ModSquad | Community | $2,500/mo | ❌ | ❌ | 4.5/5 |
| Time Etc | US Flex VA | $380/mo | ⚠️ | ❌ | 4.4/5 |
Which Social Media VA Service Should You Choose?
By Business Type:
| You Are… | Best Choice | Why |
| Solo/Freelancer | 99 Dollar Social or Wing | Affordable, basic presence |
| Local Business | Hibu or SocialBee | Local focus, integrated |
| E-commerce Brand | LYFE Marketing or Viraltize | Visual, video, conversion |
| B2B Company | Sculpt | LinkedIn, thought leadership |
| Personal Brand | Belay or SocialBee | Authentic voice, engagement |
| Agency | Penji + scheduling tool | Scalable design |
| Enterprise | Sprout or Hootsuite | Comprehensive, scalable |
By Primary Need:
| Your Biggest Need | Recommended Service |
| Just need consistent posting | 99 Dollar Social |
| Need video content | Viraltize |
| Need full management | LYFE Marketing |
| Need dedicated relationship | Belay |
| Need unlimited graphics | Penji |
| Need community management | ModSquad |
| Need B2B expertise | Sculpt |
| Need scheduling + help | SocialBee |
| Need budget full-time | Wing |
By Budget:
| Monthly Budget | Recommended Approach |
| Under $200 | 99 Dollar Social (1 platform) |
| $200-$500 | 99 Dollar Social + SocialBee platform |
| $500-$1,000 | SocialBee Concierge or Viraltize Starter |
| $1,000-$2,000 | LYFE Marketing or Belay Part-Time |
| $2,000-$5,000 | Belay + Penji or LYFE Marketing Scale |
| $5,000+ | Hootsuite/Sprout Managed or Agency |
By Platform Focus:
| Primary Platform | Best Service |
| Flick, Viraltize, LYFE Marketing | |
| TikTok | Viraltize |
| Sculpt, Belay | |
| LYFE Marketing, Hibu | |
| SocialBee, LYFE Marketing | |
| All Platforms | LYFE Marketing, Belay |
Building Your Social Media VA Stack
Starter Stack ($300-$600/month):
| Component | Service | Cost |
| Posting | 99 Dollar Social (2 platforms) | $198 |
| Scheduling | Buffer or Later | $15-30 |
| Design | Canva Pro | $15 |
| Total | $228-$243 |
Growth Stack ($1,000-$2,000/month):
| Component | Service | Cost |
| Management | SocialBee Concierge | $499 |
| Video | Viraltize Starter | $799 |
| Scheduling | SocialBee Pro | $99 |
| Total | $1,397 |
Scale Stack ($3,000-$5,000/month):
| Component | Service | Cost |
| Full Service | LYFE Marketing Scale | $2,000 |
| Graphics | Penji Pro | $499 |
| Video | Viraltize Growth | $1,499 |
| Total | $3,998 |
Social Media Content Calendar Template
Weekly Posting Schedule:
| Day | TikTok | X/Twitter | |||
| Mon | Carousel | Article | Trend | Link post | Thread |
| Tue | Reel | Text post | Tutorial | Image | Tips |
| Wed | Story + Post | Engagement | Behind scenes | Video | Quote |
| Thu | Reel | Industry news | Trend | Link post | Poll |
| Fri | User content | Personal story | Fun content | Image | Recap |
| Sat | Post | – | Lifestyle | Post | – |
| Sun | Story | – | Trend | – | – |
Content Mix Guidelines:
| Content Type | Percentage |
| Educational/Value | 40% |
| Entertainment | 25% |
| Promotional | 15% |
| Community/Engagement | 15% |
| Behind the Scenes | 5% |
Measuring Social Media VA Success
Key Performance Indicators:
| Metric | What to Track | Target |
| Posting Consistency | Posts published vs. planned | 95%+ |
| Engagement Rate | Interactions ÷ Reach | 3-6% (platform varies) |
| Follower Growth | Net new followers/month | 5-15% monthly |
| Response Time | Average time to respond | Under 2 hours |
| Content Quality | Revisions required | Decreasing |
| Reach Growth | Monthly reach increase | 10%+ |
| Click-Through Rate | Clicks to website | 1-3% |
| Lead Generation | Social-attributed leads | Increasing |
Monthly Review Questions:
✅ Is posting consistent with calendar? ✅ Is engagement increasing? ✅ Is follower growth on track? ✅ Is community being managed? ✅ Are responses timely and on-brand? ✅ Is content quality improving? ✅ Are goals being met?
Onboarding Your Social Media VA
Phase 1: Brand Immersion (Week 1)
Provide Your VA:
- ✅ Brand guidelines and voice
- ✅ Logo files and brand assets
- ✅ Color codes and fonts
- ✅ Example content you love
- ✅ Competitor examples
- ✅ Target audience profiles
- ✅ Content do’s and don’ts
- ✅ Approval workflows
Phase 2: Access Setup (Week 1)
Grant Access To:
- ✅ Social media accounts (appropriate level)
- ✅ Scheduling tools
- ✅ Design tools (Canva, etc.)
- ✅ Asset library
- ✅ Analytics platforms
- ✅ Communication channels
- ✅ Content calendar
Phase 3: Test Content (Weeks 2-3)
Workflow:
- VA creates sample content
- You provide detailed feedback
- VA revises and learns
- Iterate until voice is right
- Establish approval process
Phase 4: Full Operation (Week 4+)
Ongoing Management:
- Weekly content review calls
- Monthly strategy discussions
- Quarterly goal assessment
- Continuous feedback loop
Frequently Asked Questions
Q: How much should I pay for social media VA services?
A: Costs range from $99/month (basic posting) to $5,000+/month (full agency service). Most small businesses pay $500-$2,000/month for quality management.
Q: Should I use a service or hire a dedicated VA?
A: Service (like LYFE Marketing): Best for hands-off, consistent quality, wider expertise. Dedicated VA (like Belay): Best for brand immersion, direct relationship, flexibility.
Q: How many platforms should I be on?
A: Focus on 2-3 platforms where your audience is most active. Better to excel on few than be mediocre on many.
Q: Can a VA handle my brand voice?
A: Yes, with proper onboarding. Provide examples, guidelines, and feedback. The best VAs become extensions of your voice.
Q: Should my VA handle DMs and comments?
A: For basic engagement, yes. For sales conversations or sensitive matters, have escalation protocols to you.
Q: How do I measure ROI on social media VA services?
A: Track follower growth, engagement, website traffic from social, leads generated, and sales attributed to social channels.
Q: What if I don’t like the content my VA creates?
A: Provide specific feedback, not just “I don’t like it.” Most services offer revisions. If issues persist, request a new VA or try a different service.
Conclusion
Social media virtual assistants have become essential infrastructure for brands in 2026. With the demands of multi-platform presence, video content, community management, and consistent engagement, trying to manage social media yourself is a recipe for burnout and mediocrity.
Our 2026 Top Picks:
🥇 Best Overall: LYFE Marketing – Full-service excellence
🥈 Best Budget: 99 Dollar Social – Affordable consistency
🥉 Best Video: Viraltize – Short-form video specialists
⭐ Best US-Based: Belay Solutions – Premium dedicated VA
⭐ Best B2B: Sculpt – LinkedIn and thought leadership
⭐ Best Graphics: Penji – Unlimited social design
The Bottom Line:
Your social media presence is too important to neglect and too time-consuming to do yourself. A social media VA—whether a service or dedicated professional—pays for itself in time saved, consistency gained, and engagement generated.
Choose a service that matches your needs, invest in proper onboarding, and finally build the social presence your brand deserves.
Ready to Transform Your Social Media?
Select a service from this list, schedule a consultation, and start building your brand’s social presence. Your future followers are waiting.
Related Articles:
- The Top 10 Virtual Assistant Companies in the US (2026)
- Best Virtual Assistant Services for Entrepreneurs (2026)
- Best AI Virtual Assistants in the US (2026)
- Social Media Strategy Guide for 2026







